Lenovo eComm “Tales From a Whiteboard” Video Series
For Lenovo’s eComm division, we were tasked to come up with a series of business-minded informative and entertaining short videos. We went with an elevated whiteboard format because they’re easily digestable and have a lot of flexibility for communicating ideas. I was fortunate enough to not only have a hand in the writing and direction, but was able to flex my illustration skills as well. The team wrote the pieces, then I drew every element including the type, and then directed the animation. The result was a great success us and the client as well.